Social media bots are automated programs that perform specific tasks on platforms like Instagram in response to certain triggers, such as specific keywords in comments. These bots are widely used for purposes like marketing, boosting engagement, and providing customer support.
Bots use Instagram’s APIs to monitor posts and comments, scanning for particular keywords, hashtags, or phrases. When the bot detects a match with its predefined criteria, it springs into action, performing tasks like sending a direct message to the person who left the comment.
You can check below a detailed guide on setting up a Social Media Keyword Bot.
Prerequisites
Before you begin, ensure the following:
Connect your Instagram Business Account to the platform.
Make sure to connect your Instagram account to your Facebook business account.
If you already have a connected Instagram Account before November 15, 2024, please unlink and relink your account to activate this feature.
Please refer to this link for more details on how to connect your social media accounts.
Creating a Keyword-Based Bot Automation
Create a New Automation
From the Automation tab -> Your Automations – > Create Automation.
Configure the Trigger
Choose the “Keyword Bot” as the trigger.
In the configuration:
Select Instagram Account: Choose the account you want to target.
Set a Listener: Decide which posts or reels the bot will monitor:
All Posts or Reels: Targets all content.
Specific Post or Reel: Targets a specific post or reel already published.
Next Post or Reel: Targets the next content published after the automation goes live.
Define Keywords: Enter the list of keywords the bot will monitor in comments.
Auto Reply Comments (optional): Define at least three auto-reply comments to be posted when a keyword is detected. The platform will choose one of the auto-replies. This is will prevent Instagram from flagging your replies as spam
Save the Trigger Configuration.
Add the “Send DM” Action
Choose “Send DM” as an action.
Configure the bot to send a direct message (DM) when a keyword is detected:
Select a Message Type:
Text Message: Write the message content.
Media Message: Attach an image or video (only one media type per message).
Card Message: Create a custom card with a title, subtitle, buttons (URLs), an image, and media.
Buttons Message: Combine a text message with buttons (URLs) and media.
Form Message: Choose one of your forms to collect information like name and email to automate follow ups including message prompt, and a confirmation message.
You can include multiple “Send DM” actions as part of the automation.
Finally, Save and Publish the Automation.
Important Limitations
Account Restrictions:
Each Instagram account can only be part of one active automation.
Direct Messaging (DM) Rules (Instagram API Guidelines):
After sending the first DM, no further messages can be sent until the user replies within 24 hours.
Once a user sends a message, you can send unlimited DMs within the next 24 hours without restriction.
Analytics
You can check the automation analytics by clicking on Analytics next to your automation.
For more details on the execution logs, you can click on the number of actions executed.
Instagram Comment to DM automation
Social media bots are automated programs that perform specific tasks on platforms like Instagram in response to certain triggers, such as specific keywords in comments. These bots are widely used for purposes like marketing, boosting engagement, and providing customer support.
Bots use Instagram’s APIs to monitor posts and comments, scanning for particular keywords, hashtags, or phrases. When the bot detects a match with its predefined criteria, it springs into action, performing tasks like sending a direct message to the person who left the comment.
You can check below a detailed guide on setting up a Social Media Keyword Bot.
Prerequisites
Before you begin, ensure the following:
If you already have a connected Instagram Account before November 15, 2024, please unlink and relink your account to activate this feature.
Please refer to this link for more details on how to connect your social media accounts.
Creating a Keyword-Based Bot Automation
Create a New Automation
From the Automation tab -> Your Automations – > Create Automation.
Configure the Trigger
Choose the “Keyword Bot” as the trigger.
In the configuration:
Add the “Send DM” Action
Choose “Send DM” as an action.
Configure the bot to send a direct message (DM) when a keyword is detected:
Select a Message Type:
You can include multiple “Send DM” actions as part of the automation.
Finally, Save and Publish the Automation.
Important Limitations
Account Restrictions:
Each Instagram account can only be part of one active automation.
Direct Messaging (DM) Rules (Instagram API Guidelines):
Analytics
You can check the automation analytics by clicking on Analytics next to your automation.
For more details on the execution logs, you can click on the number of actions executed.
Get Started
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