Browser Push is a great way to turn your page visitors into subscribers, without providing identifiable data beyond their browser ID. This also lets you offer existing email subscribers, new ways to receive messages from you, in real time, without opening their inbox.
Below is a guide to activate and set up Browser Push on your landing page.
BROWSER PUSH SETUP:
Once selected, a new window will be open to set up your Browser Push.
BROWSER PUSH ANALYTICS:
- When a visitor clicks on Allow, they will automatically be added to your Browser Push Subscribers. You can view them by clicking on Browser Push Analytics.
- Browser Push Analytics displays a detailed report on your subscribers. Toggle between the tabs to view records in the Active tab, with meta-details on the device, total messages sent Clicks and date of signup. If the subscriber was a cookied contact with an email on a list, the platform will automatically merge the record, otherwise you will see an anonymous IP as a subscriber. Click on the Email/IP to access to the full user profile with detailed activities.
- You can also include an automated report on your Browser Push, by landing page, under your Dashboard Reports.